Date: Rescheduled
Time: TBC
Venue: Virtual via Teams Webinar
CPD Hours: 1.5 hours
Member Charge: 0
Non-Member Charge: 0
Max No. Attendees:
Invitation Type: Members only
Sign up link: Signup Here
Sign Up Start Date: TBC
Sign Up End Date: TBC
Write-Up File Download:
The ASM Leadership Series continues this year with another in-person conversation “Up Close and Personal” with our Past President En Wan Saifulrizal Wan Ismail, who is also the CEO of Prudential BSN Takaful (PruBSN).  Come join us for insightful and candid sharing by Wan Saifulrizal about his career journey, starting from his role as a regulator, transitioning into a consultant and now as a corporate leader.  Expect a rich and rewarding evening as Wan Saifulrizal shares nuggets of wisdom on business and leadership and professionalism themes.
The session will be moderated by Yoon Yew Khuen, ASM Council member and Chair of the Professional Development Committee.
Register early to avoid disappointment as seats are limited.

Featured Speaker

Wan Saifulrizal Wan Ismail

Chief Executive Officer, Prudential BSN Takaful Berhad.

Learn More
  • Wan Saifulrizal Wan Ismail

    Chief Executive Officer, Prudential BSN Takaful Berhad

    Wan Saifulrizal Wan Ismail is a qualified actuary with 19 years of experience in the takaful and insurance industry with the regulator, insurance consulting company and direct life insurer. In his current role as the Chief Executive Officer, Wan Saifulrizal has the overall responsibility for driving the takaful business and overseeing the performance for Prudential BSN Takaful Berhad.

    As Chief Marketing Officer of PruBSN (September 2017 – December 2019), Wan Saifulrizal oversees the company’s entire marketing and communications initiatives, and led product development efforts which gave birth to award-winning flagship products, PruBSN WarisanPlus and PruBSN AnugerahPlus. Wan Saifulrizal spearheaded the company’s regulatory compliance efforts for LIFE Framework and Reform Agenda. He further shapes the strategy behind the substantial user growth of Pulse by Prudential app, the first AI-powered health app of its kind in the region. Wan Saifulrizal is also the advisor for PruBSN’s charitable arm, PruBSN Prihatin, where he has ensured the successful implementation of PruBSN Microtakaful Jariyah programme.

    Wan Saifulrizal joined Prudential Assurance Malaysia Berhad in July 2015 as the Chief Strategy Officer to lead various strategic initiatives within the company including preparation for LIFE Framework, General Insurance strategy and implementation of new bancassurance model for one of the bancassurance partner.

    Prior to joining PAMB (from September 2011 to June 2015), Wan Saifulrizal was with Towers Watson to set up and grow the firm’s insurance consulting practice in Malaysia.

    Wan Saifulrizal graduated from the City University London with a Bachelor’s Degree in Actuarial Science.